Meta tags are part of the HTML tags that describe your page content to search engines and website visitors. The Meta tags appear only in the page’s code and anyone can check them via source code (Ctrl+U).
In short, Meta tags are key things for all search engines that appear in the HTML code of a website page and tells the search engine what the page is about, and they are the first impression and point of contact for all search engines.
Meta tags added in the <head> section of an HTML web page and they are the “Legally” Hide Words on Your Pages for Search Engines.
Every platform has different solutions for adding Meta tags, just like WordPress has free plugins to choose from. I personally recommend the All in One SEO Pack and Yoast SEO plugins. Both are popular and you can choose any according to your need.
Do Meta Tags matter for SEO
Yes, they do, but not all Meta tags can help you.
In my experience, if you want to rank high in Google in 2022 then you also need to focus on high-quality content and user satisfaction. The main goal of this post is to explain which Meta tags are good to go with and which are simply dead and have no use.
How to check Meta tags on a site
If you want to check the Meta tags for any page, just right-click anywhere on the page and select “View Page Source”. You can also use tools like SEMrush (specifically the SEMrush Audit Tool), and Screaming Frog to check the Meta tags on any site.
The Most Important Meta Tags For SEO
I personally focus on the 8 major Meta tags which can improve the optimization of your startup business or running website.
I am sharing my opinions about them all below:
- Title tag
- Meta description
- Canonical Tag
- Alternative text (Alt) Tag
- Robots meta tag
- Social Media Meta Tags (Open Graph and Twitter Cards)
- Responsive Design Meta Tag